Japanese White face Powder, 1940s

Japanese White face Powder, 1940s, originally uploaded by Gatochy.

Click image for 724 x 1000 size. Scanned from Taschen's "Japanese Beauties".

"White powder that is the 'newest in the world'" (Thanks to Paula Wirth and Michi for translating!)

Japanese ad, 1940s

Japanese ad, 1940s, originally uploaded by Gatochy.

Click image for 718 x 1000 size. Scanned from Taschen's "Japanese Beauties".

Japanese Moisturizer, 1940s

Japanese Moisturizer, 1940s, originally uploaded by Gatochy.

Click image for 725 x 1000 size. Scanned from Taschen's "Japanese Beauties".

Japanese Face White Powder, 1940s

Japanese Face White Powder, 1940s, originally uploaded by Gatochy.

Click image for 715 x 1000 size. Scanned from Taschen's "Japanese Beauties".

"We are proudly introducing a powder that protects your skin from sunlight" (this is a white powder for your skin, sold prior to WWII.) (Thanks to Paula Wirth for translating!)

Japanese Cosmetics, 1940s

Japanese Cosmetics, 1940s, originally uploaded by Gatochy.

Click image for 719 x 1000 size. Scanned from Taschen's "Japanese Beauties".

"Fine beautiful skin for you -- When you put the cream on your face, you can get beautiful skin." (Thanks to Paula Wirth and Mishi for translating!)

Japanese advert, 1950-1970

Japanese advert, 1950-1970, originally uploaded by Gatochy.

Click image for 800 x 557 size. Scanned from Taschen's "Japanese Beauties".

Japanese Ads, 1950s-1970s

Japanese Ads, 1950s-1970s, originally uploaded by Gatochy.

Click image for 559 x 800 size. Scanned from Taschen's "Japanese Beauties".

Japanese ad, 1950s-1970s

Japanese ad, 1950s-1970s, originally uploaded by Gatochy.

Click image for 1120 x 800 size. Scanned from Taschen's "Japanese Beauties".

Crème Cold de Lait cosmetics ad, 1940s

Crème Cold de Lait cosmetics ad, 1940s, originally uploaded by Gatochy.

Click image for 555 x 800 size. Scanned from Taschen's "Japanese Beauties".

Lait Mary ad, 1940s

Lait Mary ad, 1940s, originally uploaded by Gatochy.

Click image for 550 x 800 size. Scanned from Taschen's "Japanese Beauties".

Crème de Lait, 1940s

Crème de Lait ad, 1940s, originally uploaded by Gatochy.

Click image for 575 x 800 size. Scanned from Taschen's "Japanese Beauties".

"Now is the season for our cream" (Thanks to Paula Wirth for translating!)

Travel to Okuniko, 1940s?

Travel to Okuniko, 1940s?, originally uploaded by Gatochy.

Click image for 724 x 1000 size. Scanned from Taschen's "Japanese Beauties".

This is a poster for travel to Okuniko, Japan. "Why don't you go to Okiniko"? For a train company that goes to Okiniko from Kusatsu. (Thanks to Paula Wirth for translating!)

Club Cosmetic, 1940s

Club Cosmetic, 1940s, originally uploaded by Gatochy.

Click image for 573 x 800 size. Scanned from Taschen's "Japanese Beauties".

Cosmetics ad, 1940s

Cosmetic ad, 1940s, originally uploaded by Gatochy.

Click image for 715 x 1000 size. Scanned from Taschen's "Japanese Beauties".

Cosmetics ad, 1940s

Cosmetics ad 2, 1940s, originally uploaded by Gatochy.

Click image for 579 x 800 size. Scanned from Taschen's "Japanese Beauties".

Japanese ad, 1940s

Japanese ad, 1940s, originally uploaded by Gatochy.

Click image for 1140 x 800 size. Scanned from Taschen's "Japanese Beauties".

Kikkoshou soy sauce, 1940s

Japanese Cosmetics ad, 1940s, originally uploaded by Gatochy.

Click image for 713 x 1000 size. Scanned from Taschen's "Japanese Beauties".

Thanks to Ratzilla for the translation!

Radio ad, 1940s

Radio ad, 1940s, originally uploaded by Gatochy.

Click image for 667 x 1000 size. Scanned from Taschen's "Japanese Beauties".

Radio ad, 1940s

Radio ad, 1940s, originally uploaded by Gatochy.

Click image for 715 x 1000 size. Scanned from Taschen's "Japanese Beauties".

Soap ad, 1940s

Soap ad, 1940s, originally uploaded by Gatochy.

Click image for 710 x 1000 size. Scanned from Taschen's "Japanese Beauties".